Introduction of parle g

The brand is a household name.

parle g biscuit girl

This is a smash able element. Milestones - The Decades of Progress y y y y The first year of operation. Parle name conjures up fond memories across the length and breadth of the country.

A snack called Hippo was launched in in 6 different flavours. The wrapper features a young girl an illustration by an Everest creative back in the s.

As of now, it comes in black Tetra Pack packaging. Features: Primarily eaten as a tea-time snack. For around 75 years, Parle have been manufacturing quality biscuits and confectionery products.

Consumed by some for the value it offers, and many others for its taste Brand Elements: y Parle G was initially recognized by its iconic white and yellow stripped wax paper wrapper with the baby face on it.

Has quality nutrition. While to the consumers it's a beacon of faith and trust, competitors look upon Parle as an example of marketing brilliance.

features of parle g

Parle has large manufacturing units in India. Over the years, Parles sweets and biscuits have become a household name. Originally packed in the wax paper pack Today available in a contemporary, premium, airtight BOPP pack with attractive side fins.

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Parle product mix